Small, everyday acts
Even the smallest things can bring great joy
At Pohjola Insurance, we want to bring joy to everyone in Finland through many small acts. You, your company, friends and partners – all of us can take part in creating moments of joy. Small acts will not change the world, but they bring joy to both the giver and the recipient.
Participate with an act or a sum you choose, either by donating or by challenging others to take part.
Ask a friend out – a campaign for taking older people out for day trips by taxi
In the campaign organised together with the Finnish Pensioners’ Federation, Age Institute and Finnish Association for the Welfare of Older People, we encourage older people who need assistance in outdoor activities to leave the house safely with a volunteer friend. We are giving out taxi vouchers to Finnish Pensioners’ Federation volunteers to use for taking an older friend on a pleasant trip to a place that has personal meaning or brings joy.
Short trips to the park, cemetery or museum, visiting friends and relatives and getting out of the house for coffee or an ice cream bring joy and rejuvenate the body and mind. Shared activities reinforce a sense of belonging and create meaningful experiences.
We have donated 50,000 euros worth of taxi vouchers to give free taxi rides to as many as 1,000 older people and their friends.
Do you or your company wish to donate lunch vouchers through Hope ry?
See the bottom of this page for more about our Lunches for Families campaign and instructions on how to donate.